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I received this over a week ago in my email. But, never had time to post it thinking that someone else may have. Nothing new that we all expected would happen. The transmitter site is powered off generators with propane tanks. Not good. In my opinion, the signal is not tolerable in the “suburbs of Portland” (if I could stand to listen to it…).
MEDIA SERVICES GROUP
Media Services Group is offering a new FM that covers much of western Oregon from the suburbs of Portland south to Salem, Corvallis and Eugene (60dbuLR). KYTE-FM is one of just a few FM stations that covers all of these important communities in Oregon. The “KITE” also covers the Oregon shore-line communities like Lincoln City and Newport.KYTE-FM broadcast on 102.7 MHz with 36.50KW at a HAAT 648 meters. The 60 dBu LR has a population count of 1,373,406. Asking price for KYTE-FM is $1.5 million (represents 1.1X pop count). KYTE-FM will have some great marketing opportunities.
For detailed information on this unique opportunity, contact: Greg Merrill | Rocky Mountains Office
It would be nice if KBZY would buy it and make it an AM-FM combo.
It will probably end up another Spanish station.It will never be a viable factor in the Eugene market. The amount of multipath is similar to the FMs from Vineyard Peak, but signal strength is noticeably weaker. You can get it if you really want it, but not many would bother regardless of format.
There is a must for finishing the buildout with AC to the site…a half-mill or more cost factor…lots of cash for another mid-valley coastal move-in…this one with best signal-power but sustainable?
How many “rim shot” stations do you know of that actually did well trying to serve just a piece of a larger market? What a waste of investment.
“What a waste of investment.”
Clearly. The mid valley won’t support this. KSKD tried it for years and finally moved in all the way. That’s getting impossible to do at this point.
Besides, selling stations with no permanent power source is an uphill battle. I doubt anyone will pay 1.5 M for that as is. What genius spent all that money to move it to a spot with no power?
I’m guessing someone tried to convince them they could get Portland money for the frequency if they hit enough of the metro.
I can see EMF buying this signal for their Air1 service. They have the cash, the patience for getting power to the site, and the willingness to live with a sub-par signal in Portland and Eugene. They have lower power signals in both Portland and Eugene, and 102.7 could fill the gap in between like 107.1 does for KLove. Also, they have lower operating costs (no studio or local staff, plus they are non-comm) and that could make this signal viable for them while another operator might struggle.
Air1 in valley….
97.5 Newberg (reaches down to Salem)
90.3 Salem
88.1 Lebanon/Albany/Corvallis
90.3/90.7 Eugene
All greatly lower powers than 102.7 but they’ve got AC!Media Services Group: “The (KYTE) 60 dBu LR has a population count of 1,373,406.”
https://radio-locator.com/cgi-bin/patg?id=KYTE-FM&s=C
That is a substantial increase in coverage area. That’s a waste?
It would make sense for KYTE to market itself as a Salem and Mid-Willamette station. KSND couldn’t cover all of Salem. That is why it failed as a Salem Station.
Although I was clearly being a bit facetious, my question about the wisdom of powering a radio transmitter site from propane generators stands. Are the station’s owners (or potential buyers) banking on electrical service being built out to the site in the future so that the generators won’t have to be used?
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