feedback.pdxradio.com forums › feedback.pdxradio.com forums › History › Oregon & SW Washington Original Call Letter Meanings List › Re: Oregon & SW Washington Original Call Letter Meanings List
Just got an E-Mail back from Jerry Dennon who put KSWB on the air with the Brothers Four. Jerry told me the calls were based on the “big dog” in the world of top 40 in Los Angeles, KFWB. Jerry was in L.A. in the early 60’s as national sales & promotion manager for Era Records. [Mr. Custer/Larry Verne, etc.] “I loved the sound of the call letters on the air, thus inserted the “S” for Seaside.” Jerry.